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更新:2024-05-11
电商总监-准上市消费品行业新势力
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北京  | 10年  | 本科  | 社招
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职责描述:
1、根据事业部战略目标制定电商部门的战略规划以及整体运营方案,资源整合,把控平台的推广策略与战术,确保推广计划有效执行和保证销售目标;
2、负责根据营销策略发展新媒体内容及渠道开发等工作,组织并推动整体工作实施执行;
3、制定运营策略,能够针对市场变化及时有效调整方案;
4、负责电商渠道各个板块数据分析,为业务战略提供决策方案;
5、负责市场竞争分析,竞争对手产品形态、模式、发展趋势以及业内动态分析,把握市场趋势;
6、熟练掌握各电商平台的运营规则,负责各个渠道的流量引入、效果评估和跟踪监督。
7、具有独立组建团队的能力,有丰富的团队、目标管理经验。


任职资格:

1、本科及以上学历,8年及以上电商运营经验,有新媒体推广、社群运营等工作经验;
2、具有敏感的商业意识,良好的数据分析和清晰的逻辑性,以及优秀的问题分析和解决能力、资源整合能力、业务推动能力;
3、具有强烈的责任心和团队管理、抗压能力;
4、懂用户、数据、品牌、新媒体、社群规划等;

其他信息
语言要求:普通话
行业要求:全部行业
所属部门:市场营销
工作地址
北京朝阳区
公司介绍
Whether you're searching for your dream job or looking to recruit the ideal person for your business, we can help. At Michael Page we've been bringing job seekers and employers together for more than 30 years.

We employ specialist consultants for each job sector that we cover. This ensures every consultant is an expert on their specific industry and is able to offer expert advice to help find the right job for you. Our globally recognised brand attracts the highest quality employers from around the world ensuring that we always have a great range of jobs available.

So if you're looking to take your career to the next level, visit www.michaelpage.com.hk
About Michael Page
Michael Page is one of the world's leading professional recruitment consultancies, specialising in the placement of candidates in permanent, contract and temporary positions with some of the world's biggest brands. We have operations in the UK, Continental Europe, Asia Pacific and the Americas and focus on recruiting for the following industries:

Accounting & Finance
Financial Services
Sales & Marketing
Legal
Human Resources
Procurement & Supply Chain
Engineering & Manufacturing
Property & Construction
Retail & Sourcing

Michael Page operates through 166 offices in 28 countries and employs over 5,000 worldwide. We have been in operation in Asia Pacific since 1985 and have offices in Hong Kong, China, Singapore, Japan and across Australia. Our China division was launched in 2003 as an extension of our Hong Kong operation and has proved successful in sourcing both local and expatriate candidates for our multinational client portfolio.
Contact Us
Suite 503B, China Resources Building
5001 Shennan Dong Road
Shenzhen, China 518001
Tel +86 755 3396 0900
Fax + 86 755 3396 0901
Email: enquiries@michaelpage.com.hk
产品介绍
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