职位详情
Purpose:
? Support the upstream marketing team (responsible for proposition development from idea generation to product launch) in multiple areas, focused on improving the organization’s ability to deliver value propositions related to the hair care domain.
Your role:
? Portfolio and Competitor Analysis to support hair care strategic projects.
? Support for selected projects in Product Development including analysis on consumer and market data, and coordinating selected areas of the project.
? Development of Value propositions including consumer research, concept and claim development and verification.
? Support on Product Launch Plans (trade presentations, launch activities, online activities…)
? Support in the creation and follow up of value added promotions
Your team
? You will be part of a dedicated Marketing Team in the category of Beauty within Philips Health Tech, which consists of electronic hair care appliances. Philips is a global leader in this category. The upstream marketing team (Consumer Marketing Managers) is responsible for full proposition development, starting with consumer insight generation, all the way to product development, market launch and life cycle management. In a very dynamic market with a multitude of projects, the team needs support to enable it to focus on the value creation aspect of the role.
Our offer
? Location: Shenzhen Philips Innovation Center, Nanshan District, Shenzhen City
? Starting date: May 10th - May 2025
? Duration: min. 6 months, ideally 1 year
We are looking for
? Students currently studying towards Master of science WO (Bsc./Msc.) in: Business Administration/ Business Economics/ Business Management/ Economics/ Marketing, Data analysis, Business analysis.
? Fluency in English (verbal & written)
? Strong analytical skills
? Passion for marketing
? Excellent knowledge of MS office
? Proactive and solution oriented
? Good communication skills: ability to inspire people and convey messages in a convincing manner.
? Solid interpersonal skills: ability to work with people of different seniority and backgrounds.
? Able to work in a complex international matrix organization. Hands-on mentality, good in managing projects.
职能类别：市场分析/调研人员
关键字：美发产品upstreammarketingenglish实习生
英语熟练
公司介绍
荷兰皇家飞利浦公司是一家领先的健康科技公司，致力于在从健康生活方式、疾病预防、到诊断、治疗和家庭护理的整个“健康关护全程”，凭借先进的技术、丰富的临床经验和深刻的消费者洞察，不断推出整合的创新解决方案，助力健康医疗系统实现四重目标——提高大众健康水平、提高医护人员满意度、改善患者体验，并降低关护成本。飞利浦的愿景是通过有意义的创新，令世界更健康、更可持续的发展，到2030年每年改善25亿人的生活。
飞利浦公司总部位于荷兰，2021年销售额达172亿欧元，在全球拥有大约78,000名员工，销售和服务遍布世界100多个国家。公司目前在诊断影像、图像引导治疗、病人监护、医疗信息化以及消费者健康和家庭护理领域处于领导地位。
在飞利浦，每一个人，都至关重要。这是我们始终坚持的信念。在飞利浦，你将用数字化驱动有意义的创新，积极影响自己与数十亿人的生活，践行改善人类生活的使命。我们全心营造多元包容的工作环境，平等互助的工作氛围，让你的独特之处得到充分尊重和欣赏，鼓励你释放真我，以梦为马，不负韶华。本着 “立足中国，辐射全球” 的理念，我们通过布局广泛的业务线，为你带来广阔的平台、丰富的学习资源、多样的内部发展机会，助你成为具备全球化视野和本土深度的一专多能复合型稀缺人才。
创美好，做真我，迎蜕变。
我们深信每一个你都卓尔不凡, 更期待与志同道合的你笃行致远。
