Event & Training : (60% of the role)
1. **Event Preparation**: Collaborate with clients to meticulously plan events, focusing on themes, wine selections, programs, and promotional activities.

2. **Event Preparation**: Manage comprehensive event communications, including creating engaging social media posts and email invitations. Prepare detailed PowerPoint presentations and arrange all necessary materials

3. **Wine Tastings**: Conduct sophisticated wine tastings for VIP customers in diverse settings such as supermarkets, restaurants, or wine shops.

4. **Wine Promotions**: Actively participate in supermarket wine,handling tastings, sales, and training of promoters.

5. **Special Events**: Coordinate and host events for store openings, Chinese New Year ceremonies, and other cultural occasions, emphasizing cultural sensitivity and awareness.

6. **Client Dinners**: Organize and host client dinners, ensuring high-quality wine selection and pairing.

7. **Staff Training**: Provide comprehensive wine education and tasting training for customer employees, covering wine basics, regional characteristics, and pairing principles.

8. **Event Innovation**: Continuously propose innovative and engaging ideas for new events and activitie
Communication : (40% of the role)
1. **Content Creation**: Create diverse and brand-aligned content (pictures, videos, articles) for online (Xiaohongshu, Weixin, Weibo etc) and offline platforms.Support our online flagship (DOUYIN, TMALL, JD, DEWU) brand’s promotion : Live steaming, etc.

2. **Online Support**: Enhance brand presence on online platforms (Douyin, Tmall, JD, Dewu, etc) through activities like live streaming and interactive campaigns.

3. **Video Production**: Produce educational and promotional videos for client tastings, seasonal promotions, and brand storytelling.


Reporting
1. **Event Reporting**: Deliver detailed weekly reports and comprehensive monthly summaries of events, highlighting key achievements and areas for improvement.

2. **Market Research**: Conduct thorough market research at wine fairs, analyze trends, and prepare insightful reports on industry dynamics and consumer preferences.

3. **Event Research**: Investigate and attend wine events hosted by other companies, providing constructive feedback and suggestions to enhance the company's offerings.


Additional Responsibilities
**Technical Proficiency**: Familiarity with digital marketing tools, video editing software, and PowerPoint is required.

**Performance Metrics**: Success will be measured by event attendance rates, sales increases during events, and engagement metrics for online content.

**Professional Development**: Opportunities for continuous learning and growth in wine knowledge and event management will be provided.


Base：BEIJING/SHANGHAI

其他信息
语言要求：英语、法语、普通话
行业要求：全部行业
所属部门：Marketing Department