Role Purpose


Work with local distributors to ensure common focus and aligned targets with WG&S Sales to include volume, penetration, channel mix, rate of sales, and profitability.
Increase brand visibility at accounts with effective POS placements; Enhance rate of sales (ROS) in accounts with promotions and activities.


Accountabilities

 Plan weekly call visits to maintain relationship with local distributors and outlets, manage brand development & growth of WG&S Brands in the area
 Determine appropriate space to sales ratios, plus representation against competitor brands in off premise accounts, and determine gaps in WG&S brand exposure
 Ensure WG&S brands have the correct exposure compared to competing categories
 Ensure that pricing of WG&S brands is consistent with brand guidelines within the China market
 Execute and evaluate regional promotional programs at outlet level, to required level of impact and effectiveness within set timing and budgets
 Monitor and evaluate operational plans and take corrective action as required
 Collect competitors’ information constantly and keep track of industry / market trends
 Update and maintain all data and information systems
 Effectively and efficiently manage business budgets, and expenses incurred in line with company guidelines
 Develop and maintain positive and constructive relationships with all relevant internal and external stake holders


Skills and Qualifications:
Essential:

• Proven track record within a sales capacity, ideally within Liquor
• Experience in the FMCG selling environment.
• Strong negotiation and communication skills
• IT Skills (excel/PowerPoint/word)
• Numerate
• Above average presentation skills written and verbal
• Strong relationship building skills

Desirable:
• Graduate Degree
• Confident and motivated
• Resilient and reliable
• Organized – a planner as well as an implementer
• A team player

其他信息

行业要求：全部行业