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更新:2024-04-12
Regional Brand Manager
1.9-2.9万
上海杨浦区  | 本科  | 社招
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职位详情
五险一金
绩效奖金
YOUR ROLE

* Grow the APAC Henkel Beauty Care Professional revenues by successfully developing and launching innovations.
* Outperform the competition with disruptive new products.

* Key Responsibilities

* NEW PRODUCTS DEVELOPMENT

* Reviews local launch plans efficiency to drive awareness, consideration, conversion, education and purchase.

* Launch tracking improves the launch tracking tools and coordinate with markets to optimize launch performance.

* BUSINESS PLANNING

* Consolidates forecast and demand planning and shares with global teams.

* Analytics monitoring prepares dashboards and monthly review to monitor KPIs (Brands/countries/categories).

* COMMUNICATION

* Market intelligence: develops trend reports, shares insights regionally, supports the ideation process.

* Provides category expertise and identifies white spots.

* Executes assigned New Product Development projects including conceptualization, validations, development and implementation.

* Steers projects according to Henkel’s innovation process together with functional teams (R&D, Packaging, NPI, Supply Chain, Purchasing, Legal, Agencies, Production etc.) to ensure on-time and on-budget launches.
* LAUNCH PLANNING

* Supports in bridging markets with the global teams: cascading launch dossiers and marketing information and escalating market requests.

* Constantly communicates with markets and supports including best practices sharing.

YOUR SKILLS

* Master’s Degree or MBA preferred or bachelor’s degree with working experience in MKT.
* 3-5 years’ MKT experience, even better in product development.
* Beauty Industry related.
* Fluent in English.
* International exposure preferred like overseas study or working experience.
* Self-motivated /resilient /logic thinker.

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.

其他信息

行业要求:全部行业
所属部门:Beauty Care
工作地址
上海-杨浦区尚浦中心-7号楼
公司介绍
汉高公司成立于1876年,迄今已有140多年历史,总部位于德国杜塞尔多夫,全球员工逾50,000名,在全球范围内经营均衡且多元化的业务组合。通过强大的品牌、卓越的创新和先进的技术,公司在工业和消费领域的三大业务板块中确立了领先地位。汉高粘合剂技术业务部是全球粘合剂市场的领导者,服务于全球几乎所有行业。洗涤剂及家庭护理以及美容护理两大业务也是各国市场和众多应用领域中的领先品牌。2016年,汉高实现销售额187亿欧元,调整后营业利润32亿欧元。更多资讯,敬请访问官网。
工商信息
以下信息来自
企业类型
有限责任公司(外国法人独资)
经营状态
存续
行业类型
资本市场服务
成立日期
1995年10月25日
注册地址
上海市杨浦区江湾城路99号7幢1层
统一社会信用代码
913100001017820211
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