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更新:2024-03-28
Trade Marketing Executive
1.2-1.6万
上海黄浦区  | 1-3年  | 本科  | 社招
已结束
职位详情
五险一金
带薪年假
定期体检
年底双薪
发展空间大
管理规范
弹性工作
国际化管理
高端医疗
About us

Treasury Wine Estates (TWE) is a premium focused, global leader in wine with strong positions in key global markets, supported by an unrivalled global footprint, business model, award-winning premium brand portfolio and a talented global team of over 2,500 people. Listed on the Australian Securities Exchange (ASX), we know that it’s the thinkers, makers and doers who have the most impact as we strive towards being recognized as the world’s most admired premium wine company.

TWE is the largest exporter of Australian wine to Asia, with our brands – especially Penfolds, Wolf Blass and Wynns - increasingly well known in the region’s more established wine markets. We have exciting plans in place to develop our Country of Origin offering with recently released wines from the US, France and Chile.

For more information, please visit******************
What’s in it for you
• Attractive remuneration and healthcare benefits
• 20 days of paid annual leave per year
• Flexible work arrangement to support your wellbeing
• Outstanding career development opportunities to realise your full potential
• Collaborative and inclusive culture where people and performance thrive


About the role
• Manage and execute ‘in full & on time, with excellence’ (IFOTWE) the BTL elements of all key brand programs.
• Manage and execute IFOTWE agreed experiential programs.
• Assist line manager to deliver the final execution plans for retail channel
• Continuous tracking of $A&P spend for agreed projects
• Manage brand POS & Inventory
• Closely monitor execution of key programs to capture leanings and drive for continuous improvement
• Build strong relationships with internal stakeholders to ensure clear communication, direction and execution of marketing programs
• Actively participates in continuous improvement around culture and personal development.
• Manage and nurture agency relationships – BTL & Experiential, to achieve best results as well seeking to bring new ideas to the table.
• Assist line manager manage and execute ‘in full & on time, with excellence’ (IFOTWE) the sales execution plan for all key portfolio initiatives.
• Assist communication and engagement with sales team for key portfolio initiatives across various channels and markets
• Responsible for complying with company policies, procedures and governance including Corporate Social Responsibilities, Risk Management and Health and Safety


About you
• University Degree, with a marketing major preferred
• 2-3 years of working experience in project management, marketing, PR or event
• FMCG trade marketing experience, 3+ years preferred
• FMCG retail channel experience will be beneficial
• Strong project management & planning skills
• A clear and confident communicator who can build strong relationships
• Ability to work autonomously and self-regulate workflow and approvals as necessary
• Proven experience in creation and implementation of BTL programs
• Experience in managing agencies
• Experience in managing $A&P budgets

其他信息
语言要求:英语、普通话

所属部门:TradeMarketing
工作地址
上海-黄浦区企业天地5号楼26层
公司介绍
Treasury Wine Estates(TWE)富邑葡萄酒集团是国际知名的上市葡萄酒集团,旗下拥有多个全球并屡获殊荣的葡萄酒品牌,包括: 全球高端奢侈葡萄酒品牌Penfolds奔富、洛神山庄、纷赋酒庄、贝灵哲酒庄、璞立酒庄、领麓酒庄等。
富邑集团专注于全球多国原产地品质葡萄酒酿造,以多元品牌力驱动市场发展,在包括澳大利亚巴罗萨谷、美国纳帕谷、新西兰马尔堡、法国波尔多、意大利托斯卡纳等世界各大知名葡萄产区拥有超过 12,700 公顷的高品质葡萄园以及先进生产设备。标志性葡萄酒销往全球 70 多个国家,凭借始终坚守的匠心工艺和非凡品质获得了全球市场与消费者的广泛认可。
作为中国市场的积极参与者与共创者,富邑集团持续深耕中国市场,并与合作伙伴一同携手,支持中国葡萄酒教育、加深葡萄酒文化交流,助力中国葡萄酒业发展。
富邑集团全球旗下2,500多名优秀人才,致力于共同构建具有包容性、公平性和多样性的国际化工作环境。集团同仁深信力量来自于广泛多样的背景、想法、文化、才能和声音,并希望与全球员工携手,共同实现可持续发展的长远未来。
Treasury Wine Estates (TWE) is one of ******************* listed wine companies, with a rich heritage and a portfolio of some of the most recognized and awarded wine brands in the world, including global luxury icon Penfolds, Rawson’s Retreat, Wolf Blass, Beringer, Beaulieu Vineyard, and Stags' Leap Winery.
TWE is focused on multi-countries-of-origin portfolio premiumization and brand-led marketing, with more than 12,700 planted hectares of world-class production vineyards and facilities in internationally recognized regions. TWE iconic wines are sold in more than 70 countries across the world and have been widely recognized by the global market for the world class winemaking and extraordinary quality.
As an active and committed participant, TWE has been contributing to the Chinese market, and collaborates with partners to support the promotion of wine knowledge and appreciation, cultural exchange, and act as a driving force fueling the development of the China wine industry.
TWE employs more than 2,500 talented wine and industry professionals across the globe, working collectively to create a vibrant environment anchored by inclusive leadership, flexibility and diversity of people and thought. We believe our strength comes from our vast and varied backgrounds, ideas, cultures, talents, and voices. We hope to join hands with our global employees to cultivate a brighter future of long-term sustainable development of the company.
工商信息
以下信息来自
企业类型
有限责任公司(港澳台法人独资)
经营状态
存续
行业类型
批发业
成立日期
2014年03月25日
注册地址
上海市黄浦区湖滨路150号5号楼2601A、2608-2610室
统一社会信用代码
91310000086235598G
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