Sell-out:
- Set and achieve retail sales targets to drive improvement in store ranking and market share
- Sales Reporting: Provide timely sales reports and analysis as required, making recommendations
and flagging risks. Formulate action plans to mitigate identified risks.
- Maximise sales opportunities by periodic review of customer profiles, M.O.B. per location,
trends etc to determine optimal product assortment, TREX mix, GWP/sampling, training needs
and marketing promos & events to drive sales
- Events: owns the account’s promotions & events and partner with Marketing and Education
teams for best-in-class execution
- Keep abreast of and provides information on competitor activities, making recommendations to
boost sales
Store:
- Inventory Management: Monitor and manage stock levels and communication. Partner with
Marketing, Supply Chain and Education Teams to resolve and manage issues.
- Merchandising Excellence & Counter Upkeep: Supervise and coach BCs to ensure all product
displays and merchandising adheres to the Brand’s VM guidelines and planogram; print
materials and tools are relevant and available; testers, lighting, signage and all other elements of
the counter always convey Brand’s prestige image
- Nurture strong business partnerships with our retail partners’ store management team
Staff:
- Overall responsibility for the recruitment, onboarding, performance and evaluation of BCs and
Airport Coordinators for high performance, growth and future roles
- Partner Education Team to build capabilities and ensure training needs of BCs are met
- Ensure every BC is an ambassador of the brand they represent by coaching and providing
feedback to them on service behaviours that drive Retail Excellence
- Nurture a One Shiseido team culture and BC ownership of their counter’s business
- Partner with Retailers and Education Team to motivate, recognise and incentivise BCs for greater
retention & performance
SHISEIDO TRAVEL RETAIL ASIA PACIFIC PTE LTD
Admin:
- PO management
- POSM, tester, GWPs, counter tools ordering and management
- BC Data Management: Ensures accuracy of BC data
- BC uniform distribution
- Support Area Sales Manager with sell-in, pricing info and validation
Requirements:
- Recognised university degree or equivalent tertiary education
- Min. 5 years relevant experience; retail store management/operations will be advantageous
- Sales driven, analytical and meticulous with keen eye for detail
- Strong hands-on organizational skills, problem solver with strong sense of accountability
- Good communicator with excellent interpersonal skills and enjoys interacting with various
groups of people
- Mature, independent with a strong sense of accountability and passion for growth
- Able to prioritise, manage multiple responsibilities and thrives in a fast-paced, demanding
environment
- Fluency in Mandarin (Putonghua) and English
- Proficient in Microsoft Office, esp. Excel & Powerpoint
- This role is based in Hainan, with travelling required