职位详情
绩效奖金
带薪年假
通讯津贴
定期体检
弹性工作
团队聚餐
子女福利
发展空间大
Job Summary
The Senior Account Manager will create and land campaigns that change the way consumers think about our clients through consumer insights, rich storytelling, and a deep understanding of consumer media.
This position will help strategize and run integrated communications for clients while managing fast-moving news cycles to drive clients’ desired outcomes through both traditional media and social media outlets.
Responsibilities
Job Functions:
• Manage and grow senior level client relationships to assure internal and external stakeholders’ alignment, by negotiating and managing client expectations and satisfaction
• Identify and drive digital/social media strategies; either standalone or as elements of communication plans
• Develop and execute integrated communication plans
• Provide strategic counsel and deep industry knowledge of China social media landscape to key clients and serve as a trusted advisor for clients
• Share industry POV and strong understanding of shifts and opportunities in the competitive agency landscape.
• Inform, educate, and influence existing and potential future clients directly on WE Red Bridge value and positioning relative to competing agencies
• Serve as project manager in preparation and delivery of organic growth or new business proposal content and in-person pitch meetings
• Identify global, digital, and social communications trends; educate clients/agency in understanding the importance of social media engagement
• Serve as primary day-to-day contact with clients; proactively engage on issues
• Participate in budget and resource management; tracking team utilization
• Manage career development and performance of direct reports, managing up to senior staff on crisis issues, and client/team satisfaction while holding the team accountable to demonstrating agency values
• Other duties as assigned
Qualifications
Minimum/Preferred Requirements:
• Bachelor’s degree in Communications, Journalism, Marketing, English or related field is preferred, or the equivalent knowledge and/or experience.
• At least 6 years of experience in social media management and integrated communications, preferably in an agency setting and/or within an applicable industry.
• Exceptional experience running digital campaigns with strong brand storytelling angles and delivered proven results that match the business need.
• Experience working with third party vendors, managing back end boosting, and developing media buy plans.
其他信息
语言要求：英语、普通话
公司介绍
WE Red Bridge is an award-winning, integrated communications consultancy, born through the merging of two leading independent agencies who share a single common goal: to do things differently.
With a company culture founded on integrity, teamwork, creativity and entrepreneurial savvy, we work as business partners to our clients, to think ahead, not be afraid to challenge the status quo and deliver tangible business results.
With offices in Shanghai and Beijing, plus access to a network of offices in over 18 countries, WE Red Bridge provides clients in China with an alternative – a connected independent consultancy, local in its focus, creative in its approach and international in its thinking.
OUR STRENGTH
Providing integrated brand marketing, technology, corporate and healthcare sector expertise, our strength is working with first mover or challenger brands that are seeking to define or disrupt an industry category. Those brands that are leading the way through technological and social innovation, or the mavericks, our kindred spirits, who dare to challenge convention and do things differently.
OUR STRATEGIC CAPABILITY
Purposefully structured to give clients greater access to senior consultants and specialist advisors, WE Red Bridge combines the strategic discipline and international expertise of a networked agency, with the personal commitment, creativity and results driven approach of an independent boutique consultancy.
OUR CREATIVE DELIVERY
To do this we marry careful planning with compelling creativity to produce campaign ideas that can be amplified across traditional media, digital channels and via consumer activations to drive
tangible business results.
OUR CHARTER.
“Treat your colleagues as you expect to be treated, the office as if it were your home, your clients as if their job was yours, the media as your partners and your partners as your peers.”
