职责描述：
What you will do:
You contribute to added customer value, a strong brand and increased sales by ensuring customer relevant content execution for all local activities.
You work towards aligned and cross-functional goals, driving omni sales performance and customer centricity in all parts of your work.
Responsible for creation of local content in email, push, social and *******and coordination with production teams to execute all local activities.
Content creation
• Be fully immersed in the local daily customer communications plan to understand customer need, purpose and effect of local activities
• Closely collaborate with E-commerce teams to create the best customer relevant content in digital touchpoints, launch weekly global & local campaigns on GCN ****** sites
• Based on global guidelines, templates and brand identity, create mock-ups for instore POS/OOH/DOOH artwork, especially for special collections and special occasion content design needs
• TW/HK Mall Newsletter copy and mockup creation
• Being a good storyteller, content curator, and gatekeeper of brand visual identity
Content coordination
• Brief & coordinate with Regional Production Hub team so they can execute translations, versioning and publishing of local content
• Assets booking for global campaign on MPC, secure the correct format and channels
• Ensure the overall look and feel across commercial touchpoints are aligned with brand identity, including online and offline stores
• Coordinate with the global brand development team to ensure that the latest guidelines and templates are used
Customer targeting
• Be fully immersed in the different customer target groups to understand how content should be crafted and composed in the most relevant way
• Based on customer insights and data, secure that the content created is what the customer wants and what creates the best effect
任职要求：
Who you are:
• Marketing or Design related degree – if not, at least 3 years of working experience in art or content editor roles in agency or client side (preferably within fashion)
• Proficient creative design skill, good knowledge in creative tools (eg. Adobe Creative Suite)
• Fashion copywriting skills in Mandarin and English is preferred, HK/TW traditional Chinese copywriting skill will be a huge plus
• Visual eye for composing content stories and assets according to tone of voice, brand guidelines and templates
• Good understanding of content in store and digital channels
• Good knowledge of working in MS Office package
• Structured, organized and efficient
• Content editor / creation experience from fashion retail and/or creative agency
• At least 3 years of working experience in above areas
• Have experience from writing copy and creation of content stories for digital channels
• Have experience from coordinating with multiple stakeholders and teams

其他信息
语言要求：英语
行业要求：全部行业