职位详情
Major responsibilities:
* Understands overall brand strategies of Marketing Department and localizes annual/quatre regional promoting plans
* Provides direction and insight related to tactical thought of regional market issues
* Rolls out region marketing knowledge training for sales force
* Conducts direct communication with 20-30 TLs to develop and manage speakers
* Identifies regional opportunities and potential trend through regional market data interpretation
* Collaborates with marketing on the creation and execution of regional unique activities
* Works with Regional Sales Manager /Business Account Lead/COE champion/Biomarker team to plan and monitor regional promotional spending
* Proactive provides insights on emerging market trend for RMs and central marketing
* Participates or leads the brand key pilot rolling out
* Identify regional marketing competitor landscape, provide regional competition strategy and implementation plan
Qualifications & Experience
* Bachelor’s in medicine/Pharmaceutical or above
* Minimum 5 years working experience Pharma industry, including sales and local marketing, Dermatology experience preferred
* Able to work within matrix organization and provide leadership
* Good strategic thinking agility in learning and good communications skills.
其他信息
行业要求:全部行业