Job description:
1、Establish branding and communication strategy for a short form video application in NA.
2、Manage all related MKT projects in that region, both digital and offline channels.
3、Follow up and track related campaign data and come up with insights and learning.
4、Research and identify key influencers / communities across multiple digital platforms based on varied categories.
5、Establish and maintain good relationships with partnered key influencers and communities.
6、Maintain local media partners, MCNs and other key resources.
7、Analysis of audiences, current market conditions and competitor information.
Job Requirements:
1、Bachelor's Degree or above.
2、5+ years’ experience in advertising/ marketing/ PR Industry.
3、Have a clear understand of the local market, based or local from targeting market place is preferred.
4、Knowledge of the latest update in digital marketing and social media.
5、Effective communication skill, initiative and solving problem skills.
6、Expertise in sourcing, compile data and organizing.
7、Must be able to work under constant deadline pressure and manage multiple projects.